From Brittany of Life Set Sail:
I’m not gonna lie, in an instant world where everyone wants a quick glimpse of something they can double tap on their phone, it’s kind of hard to stay motivated in putting together entire blog posts that people probably aren’t going to take the time to visit. That being said, I find that I am brought back to the whole reason I even started Life, Set Sail…for myself. If you ever wanted to start a blog, you’ve got to make sure you’re doing it for you first…I cannot stress this enough. Almost every photo on LSS is taken by a professional photographer. We travel, shoot from sunset to sunrise, send off film to get developed, wait around for it, make simple edits, put together a layout and THEN I still have to think of something clever or insightful to write about! And I’m not even going to get into the whole business side of things (pitching companies, negotiating rates etc.) It’s no picnic…but things are done this way because both my photographer and I are passionate about what we do and we want to make it as beautiful as possible! I love instagram as much as the next person, but I really hope that people will start looking for more than just a pretty image…I know I’m getting tired of it. More and more I want to seek out real blogs and be able to read something with actual substance.

Spotlight: Eliza Faulkner With Life Set Sail

A few words from Brittany: Through the past couple of years I’ve spent blogging and documenting my outfits, I’ve been introduced to some pretty amazing Canadian talent on the designer scene. I’ve written a little bit about them here and there, but I really feel the pull to place more attention on these talented individuals here on LSS. So without further ado, let me have the pleasure of introducing you to Eliza Faulkner
I first discovered Eliza through a local fashion show we hold here in Calgary called PARK, her bold floral prints and unique silhouettes stood out to me immediately…I think maybe since my mom went to design school, it made me really appreciate what Eliza was doing. Her seams and pleats were (and are still) absolutely swoon-worthy.
So you can imagine my delight to take her Nora dress with me to New York in January. There’s something about it that makes me feel like a modern day (way cooler) Cinderella.